A.J.
Smith
Geography
of Wine
Bottle
Shock- Wine Film Review
Professor
Boyer
4th
April 2013
From the opening scene Bottle Shock really gets the viewer into
the wine world of Napa Valley. The flyover shot of the vineyards in Napa Valley
emotes the feeling that this area has been growing and producing wine for
generations. This however, is not the case. Bottle
Shock portrays the rise of Napa Valley wine into prominence during the
1970s. This movie retells the story about how Napa Valley took on the French wine
juggernaut and won in 1976.
Bottle
Shock centers around the financially troubled Chateau Montelena and its
owner Jim Barrett and his son Bo. The film also focuses on Steve Spurrier, a
British wine critique who wants to create a wine competition to show the
dominance of French wine. He calls this competition the “Judgment of Paris.” He
sets out in search of the best American wines to compare to the premier French
wines. Spurrier comes into contact with Jim when his car gets a flat in Napa
Valley. Spurrier is persistent in tasting Jim’s wine, but the winery owner
refuses. Eventually, Bo secretly gives Spurrier some of their Chardonnay
despite not knowing that the wine is experiencing “bottle shock” and is a deep
brown color. Jim discovers this, and tries to trash his entire stock of
Chardonnay, not knowing that the color is temporary. A local bar keeper saves
the stash and the fate of Chateau Montelena is saved. Afterward, Bo is invited
by Spurrier to appear at the Judgment of Paris where various American wines are
going against French wines in a blind wine tasting.
To the shock of all the French wine
experts, the American wines defeated the French wines, with the Chateau
Montelena Chardonnay placing 1st in the Chardonnay category. This
victory had thrust Napa Valley onto the world stage and forever changed the
wine world.
“Great wine is a great art.” This
quote from Steven Spurrier (Alan Rickman) showed me that this film would
definitely appeal to the avid wine drinker. So many wine terms and references
were thrown out that it almost took away from the content of the movie. The
actors referenced the volcanic terroir of Napa Valley that gives the wines
grown there a very unique flavor. There was also a reference to how the best
wine grapes need to struggle, it supposedly makes the grapes taste better. I do
not know if this is true, but it definitely makes for a good movie quote.
Bottle
Shock’s setting really sets the scene for a wine movie. The panoramic shots
of Napa Valley show the ideal climate of growing grapes. The dry, sunny
Mediterranean climate is ideal for the growing of red grapes. Despite the
yellow tinted lens used for the shoot, Bottle
Shock displays the hilly terrain and the dry vegetation of Napa Valley
perfectly. Having been to Napa Valley multiple times, I can definitely say that
Bottle Shock accurately displays the
terrain.
From a historical context, Bottle Shock details the most important
moment for American wine. The Judgment in Paris in 1976 put Napa Valley on the
map and thrust their wine into stardom. It was the time where California wine
defeated the world-renowned French wine giants. As highlighted by the film,
this moment opened up the world stage for wines from all countries. It
globalized the wine world. It changed it from the being dominated by the
German, French, Italian, and Spanish wines and opened up the world wine market
to the United States and to other countries (i.e. Australia, South Africa,
Argentina, etc.). This is why Bottle
Shock is very important to the globalization of wine in the 20th
century.
Overall, Bottle Shock is a definite must-see for anyone who wants to see the
rise of Napa Valley onto the world stage. A few historical inaccuracies aside, this
film highlights the emergence of Napa Valley wine and it marked the beginning
of the globalization of wine. I suggest this film to anyone who wants to learn about how Napa Valley wine rose to prominence.
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